Thursday, November 13, 2008

Now you can talk to your phone and it understands you. no seriously blackberry’s can now listen =D

Vlingo the innovator in voice recognition for the Yahoo Mobile One Search has recently launched a new beta giving BlackBerry smart phone users control over mobile information and tasks with the power of their voice. Vlingo is currently a free download and available on the BlackBerry Pearl, Curve, & 88xx series.

Bottom line you can send a friend a text message without typing. Just speak, verify and send. Basically your phone figures out what you want, finds it and shows you how to get there. No tapping, no thumbs, just good old speaking which is suitable to avoid the no text/driving laws.

Furthermore here is what Vlingo can do…

  • Send and reply to emails and text messages
  • Search the Web
  • Dial the phone
  • Look up contacts
  • Send a “note to self”
  • Voice updates to Facebook & Twitter status updates
  • Tell A Friend
  • Read-back of the full text or email message that was spoken
  • The ability to launch built in programs:
    • Address Book
    • Alarm
    • BrickBreaker
    • Calculator
    • Calendar
    • Camera
    • Maps
    • Media
    • MemoPad
    • Messages
    • Options
    • Tasks
  • The ability to launch third party programs:
    • Facebook
    • Google Maps
    • Opera
    • Viigo

Over the next few quarters we are looking to see added support for Symbian, Blackberry, Windows Mobile, and Palm devices over time, on separate schedules.

Wednesday, October 22, 2008

Symbian Art @ its best - PiZero Symbian Design

Normally I don't give huge credit to other people's sites/blogs, however I have found a fantastic exception with PiZero's Symbian Design which provides more then most normal blogs/sites provide.

The great thing about the site is it is purely giving back to the right audience utilizing different ways to keeping the site incredibly relevant to the consumer. Through providing firstly it's greatest strength Symbian mobile S60 themes which a) incredibly beautiful b) FREE downloads (yep using Symbian/providing open source content).

Please find below some examples of the Artistic designs he has offered:

Themes:

Vista Aurora by PiZeroDarkstar by PiZeroFuturama by PiZeroFrog by PiZeroHello Kitty by PiZeroAfrika by PiZeroIphone by PiZeroVista Ultimate by PiZero


Following this it includes News items, A Mobile Theme Gallery, places for viewers to comment to appreciate the art, It even has Google advertising, banner ads as well as reviews, comments from PiZero himself with continually updates and a Donation point. Not to mention RSS feeds, subscription emails and etc.

Sooo if you have a modern Nokia NSeries, Samsung or Sony Ericsson phone chances are you will be capatable for the content on this site. I would advise going to the site as I have still missed alot of it's fantastic features the site seems to offer.

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Friday, October 17, 2008

iGoogle attacked by giant widgets

Google's personalized home page, iGoogle, is getting an update this Friday. Widgets on the page can support a new "canvas view," which expands the widget to the full iGoogle window.

The new iGoogle also moves user navigation from tabs at the top of the page to a bar down the left side. This enables more pages and elements in the navigation, and I found that it made navigating iGoogle faster, since it provided a de facto table of contents for each page.

Like many of Google's services, iGoogle is platform-aware. On a mobile phone, like on an iPhone or Android phone, when you log in to iGoogle, you'll get a view of your page suited to the constraints of the device.
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Saturday, July 26, 2008

Google, Digg, Knol and the magical term Web 3.0 + (Part 1)

Web 3.0 is considered to be the next step in the lifecycle of the online world with the likes of Microsoft, Yahoo, Google battling it out to control and classify the world's content.

Web 3.0 is built around the next step to organizing and creating relevant data.

Semantic Search/Human Search are lead ons for search engines to begin classifying, organizing data to process into future applications so that we can all pull relevant data in any form to us with with minimal effort. After all Web 3.0 is only in it's next lifecycle once we organize our own data.

Through Web 3.0, browsers will begin to hold and use multiple functions which will be able to leave the browser screen and move across the Desktop as smaller applications very much like Google Desktop and twhirls services providing enhanced access across the Desktop and Internet. Bringing everything from daily blog posts - relevant search results corrected, commented, modified and edited. At first this will become very difficult to rate but overtime we will begin to see the best/worst of results to come out.

Google has begun it's large scale initiative to master this landscape and continues to push for this control unlike any other search engine.

Examples of these efforts have been shown in its recent attempt to control every media format across the Digital landscape and work with other initiatives/sources to become the most needed item in the far future.

Google Knol Launches

The Future of Search

Reasons for Google 2 buy Digg - Largest Social Network (Sadly Google decided to not acquire Digg but the reasons in this link help prove how search is changing so I left this on to give u information =D)

Friday, June 20, 2008

New Blog: ZGambit joins Bebo to join and meet new friends

Thursday, June 5, 2008

Offset the Evil

At times in Digital Marketing we see brilliant ideas that stand out due to the creative ideas behind the campaign. One such idea has come from Sega's Condemned Campaign. http://offsettheevil.com/

Sega's new title Condemned 2 is a brutally horrific game. You'll commit all kinds of unspeakable murderous acts and you'll see things you wish you hadn't. The experience could well leave your soul in tatters.

That's why Sega is doing its moral duty and allowing people to offset the evil, whether singing along with the sickly sweet Saturday-morning cartoon songs or playing the games on the site. By offsetting the evil you can reduce your sin footprint just enough to re-visit the scarring black horrors of Condemned 2 once more.

Please see example video:

video

This website is ridiculously funny and has a fantastic element to become viral globally.
Kind regards will go to the finder Adverblog http://www.adverblog.com/archives/003483.htm and Sega for the brilliant innovative idea with an ideal medium (online).

The main reason why I am so excited about this campaign is it is following an ideal that I value by creating a service behind the product with reference to this campaign through the game itself and awareness it can bring consumers to all levels together.

Thursday, May 29, 2008

10 reasons why a marketer should use RSS and why a direct marketer looking to be in digital must....

Ian's Comments:
To those who don't know what RSS stands for:
RSS stands for Really Simple Syndication.

RSS has been around for sometime however it has lacked the following of alot of advertising/marketing/direct market agencies due to the lack of awareness they have around the simplicity of the RSS feeds.

RSS feeds have become a new tool for consumers of the internet to gather information and get it sent to their own RSS readers allowing them to keep up to date with new updates across their most favorite portals, blogs and websites.

This creates an opportunity for marketers; more importantly Direct Marketers based on creating consumer relationships with there target audiences/consumers/customers.


MobileStorm is UK based company who has recently launched RSS messaging as apart of their Digital media tools providing 6 ways to communicate with prospects and customers from the same web-based control panel. Please find attached the original article based on the benefits on RSS feeds in marketing campaigns.

View Original Article

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