Thursday, May 29, 2008

10 reasons why a marketer should use RSS and why a direct marketer looking to be in digital must....

Ian's Comments:
To those who don't know what RSS stands for:
RSS stands for Really Simple Syndication.

RSS has been around for sometime however it has lacked the following of alot of advertising/marketing/direct market agencies due to the lack of awareness they have around the simplicity of the RSS feeds.

RSS feeds have become a new tool for consumers of the internet to gather information and get it sent to their own RSS readers allowing them to keep up to date with new updates across their most favorite portals, blogs and websites.

This creates an opportunity for marketers; more importantly Direct Marketers based on creating consumer relationships with there target audiences/consumers/customers.


MobileStorm is UK based company who has recently launched RSS messaging as apart of their Digital media tools providing 6 ways to communicate with prospects and customers from the same web-based control panel. Please find attached the original article based on the benefits on RSS feeds in marketing campaigns.

View Original Article

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